See where people drop off between signup and paying | Vovy

Vovy builds a signup-to-paid funnel from your existing events, shows the step where most people quit, and suggests what to test there first.

Build me a funnel from landing page to paid and show where people drop

How it works

List the steps you already track: Vovy checks your analytics for events like pageview on the landing page, signed_up, onboarding_completed and paid, and flags any gap.
Build the funnel insight: It creates a Funnel with those steps in order, a 14-day conversion window, and saves it to a dashboard you can revisit.
Check paid against Stripe: Vovy compares the paid count with successful payments in Stripe for the same dates, so you know the last step is counting right.
Break it down by source: It splits the funnel by first traffic source and device to see if, say, mobile visitors from Instagram drop at signup.
Show the biggest leak: You get a funnel chart card with the worst step highlighted, how many people you lose there, and two ideas to test.

It varies wildly. Free trials without a card often convert a few percent, trials with a card much higher. Track your own trend week to week.

Usually the event name differs slightly, or the event fires for a different user ID because identify was not called at signup.

Yes, if the events already exist. Funnels are built in the analytics dashboard, no code changes needed.